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Volition Agent – Chapter 2 reveal and Preorder details

We have only one more week until Volition Agent releases for public sale.  To honor this, and to get you wanting more, I’ve decided to share Chapter Two with all of you.  If you haven’t yet, you can read chapter one hereVolition Agent releases on Kindle and Paperback on July 2nd.  The Nook release is still TBD.

You can add Volition Agent to your Goodreads here, and please do.

If you are a book blogger or reviewer, you can get an Advance Reader Copy in PDF or Kindle formats.  All I ask is for a review on your blog.  Contact me and we can discuss this.

If you want to pre-order your paperback copy of Volition Agent, you can do this through Createspace (an Amazon company), the book printer.  If you order today, and use standard shipping, it should arrive very close to the release date (or earlier).  There are currently no options to pre-order for Kindle.  So if you’d like a Kindle copy early, the only way to get it is to be a book blogger/reviewer and get an ARC.

Paperback Pre-Order

Below you will see the print cover spread.  I think it is absolutely great.  Once again I have to thank Kristin Irons and Joy Anna.  With out them the cover would be very lack luster.

Here is Chapter 2:

Volition Agent Book Spread

Copyright 2013 Kristin Irons and Richard Flores IV

Volition Agent: Chapter 2

Copyright Richard Flores IV

Lexia burst through the door into the alley, still cursing at Lance. She shut up when she saw the red and blue lights reflecting off the buildings. Lexia peaked around the corner slowly before pulling her head back.

“Please tell me that isn’t your car out front,” Lance said in her mind.

Lexia just nodded. She ran down the back of the alley. Two cops came around the back of the building.

“You, stop!” One ordered.

Lexia turned around and ran the other way. Two more came around the front of the building. Lexia looked back and forth at the cops. She took a few steps back and then ran her way through the door of the neighboring building.

She sprinted down the hall, ignoring the cops yelling at her. She hit the end of the building and came to a door. It was locked.

“Hurry up, Lance.”

“I didn’t exactly expect you to park right in front of the target.”

“This wasn’t an assassination assignment either,” Lexia said as the door clicked open. She sprinted up the stairs.

“She attacked us.”

“We’d disarmed her,” Lexia yelled.

“Listen, I handled it within regulations.”

“Regulations! She was a mom; that baby has no parents now thanks to your trigger finger.”

“Can we focus on getting out of here?”

They crashed through the last door and onto the roof. Lexia looked around quickly. “Well, how are we getting out of this?”

The building was shorter than the other two next to it. Three floors, if Lexia counted the flights correctly. This building was twice as wide too. She started to run to the back of the building. She could hear the cops coming up the last set of stairs. She looked over the edge. It backed up to the next street over. From down there she would have a better chance of escaping.

“No way,” she said.

“It’s a survivable jump.”

“It’s my broken bones.”

You want to be arrested?” Lance’s voice rang through her head. “You know the rules.”

The Agency would disavow her in an instant. She looked back at the door. She took three steps back. “I don’t really have a choice.”

Lexia ran forward and jumped from the building. She opened her eyes for the landing just in time to see a cop car coming around the corner. Hitting the ground, Lexia rolled over several times. The cop car slammed on the brakes and swerved as she tumbled in front of it. The car hit a lamp post.

She jumped up in an instant and took off running down the street. Lexia heard more sirens in the distance, each getting closer. Glancing over her shoulder, she saw another cop car round the corner. The sound of the car behind her was close. She thought she could feel the heat of the engine as it barred down on her. At the last moment she cut down another alley.

Lexia heard the car screech to a halt. She looked over her shoulder to see another cop chasing her. She rounded a corner right into another dead end.

“Did you even look at any of the maps?” Lexia’s voice snipped at Lance.

“Shut up.” Lance’s voice chilled her spine.

The cop came around the corner. His gun pointed at Lexia.

“Hands up!” The cop ordered. Lexia was glad Lance listened. “Turn around slowly, in a complete circle.”

Lexia kept turning and turning until she spun one full time around and now faced away from the cop.

“Stop. Down to your knees.”

Lexia followed the instructions and put her arms on the back of her head. She waited nervously as she heard the cop approaching behind her. He was slow and methodical in his steps. She prayed Lance had a plan out of this.

She felt the handcuffs ratchet onto her right wrist. Just as the cop began to pull her wrist, Lexia dropped forward and pulled hard, toppling them both over. Her wrist screamed in pain as she grappled with the officer.

They rolled over and she managed to get a solid punch to his face. He shoved her off of him. Lexia began to topple backwards, but managed to catch her balance and lunged forward. Knocking the cop over again. Grappling with his arm until she finally pinned him to the ground, she pulled his arm behind his back. She used her other hand to flip open the cops handcuff case. She used his cuffs to restrain him. She pulled him up and sat him against the wall.

“I think he’s back here,” Lexia heard a voice yell out.

“I’m here!” The cop yelled.

Lexia knocked him out in one swift blow.

“Was that necessary?” Lexia asked.

“The fire escape,” Lance said.

Lexia looked up. She took a run, jumped up on a dumpster, kicked off the wall and just barely caught the bottom of the fire escape ladder. She pulled herself up quickly to the first landing. She checked the window, locked.

“Up there, on the escape!” A cop called out.

She scaled the next ladder and found an open window. Slipping inside, Lexia quickly made her way for the door. She flung it open and ran for the elevator. After hitting the button twenty times the elevator opened. Lexia pressed the basement button inside and leaned against the back wall trying to catch her breath.

“Now what?” She said between gasps.

“Basement parking garage.” Lance’s voice didn’t sound very reassuring in her head.

“They’re bound to have the building surrounded.”

The elevator opened. A strong odor of urine entered. Lexia peeked out cautiously. She didn’t see anyone among the dimly lit rows of parked cars. She ran until she spotted a sedan and walked around it. Taking the handcuff still hanging from her bleeding wrist, Lexia swung hard at the glass. First time nothing happened, just a loud noise that surely told everyone she was down here. The second time the window shattered.

“Well, they know we’re here now,” Lexia said as she slid into the car. “I don’t know how to hot-wire a car.”

“I do. So just let me work,” Lance said.

Lexia just let Lance have complete control as he went to work. The sound of the orphaned child’s cries rang in her mind. She couldn’t stop thinking about what she’d done. She was sure this wasn’t the first child whose parents she had killed, but she just couldn’t get the crying out of her head.

The engine roared to life. She sat up and put the car in reverse and pulled out slowly. As Lexia drove up the ramp she was kept her speed within reason. She was glad Lance didn’t want to draw attention.

She came out to the street and pulled away slowly. She was careful not to look in the direction of a cop, who was just coming out of the alley. Two more cop cars screamed past her. As she turned on the next street she gunned it.

“Can you get to the safe house from here?” Lance asked.

“I hope so.”

“Don’t go home until I can get things in place with The Agency.”

Crap! They got my car out front. It wouldn’t be long until they figure out who I am. How could I have been so stupid as to park nearby?

“Lexia, you understand?” Lance’s voice interrupted her thoughts. “Go to the safe house, stay there. I’m jumping out.”

Copyright Richard Flores IV

PRE-ORDER: PAPERBACK

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Dissolution of Peace Blog Tour

Dissolution of Peace Spring Blog Tour is official!

Book Tour Image

I am going on a blog book tour with Dissolution of Peace.  The book and I will be traveling through the virtual world to attend various blogs to spread the word about my book.  I’m excited about this since it will allow me to share a little bit about me and the book with a new audience.  You can visit these blogs and see interviews, guest posts, and book reviews.  I will be on tour from April 8th until May 13th this year!

Dates:

As I mentioned above I will be traveling blog to blog from April 8th until May 13th.  There are still a number of dates available so if you would like to get in on the tour, it isn’t too late.  There are still several open dates available.  If you want one, just go here (link) and pick a date.  Then scroll to the bottom of the page and you will see “Would you like to host this author on your blog?”  Click the link and sign up.

The folks over at Orangeberry Book Tours are hosting this tour for me.  They’ve taken a ton of the work out of it so I just get to hang out at various blogs.  While I will try to keep the listed dates below updated, for the most current dates and locations visit my Tour page.

While I hope you will go check out each blog host before and after my posts, I will be posting links to blog tour posts throughout the tour on my Facebook and Twitter pages.  So if you don’t follow me there, please do.

Terms:

Book Feature: A quick feature just announcing the basics about Dissolution of Peace

Twitter View: A interview with me over Twitter.  I’ll be off work so I am going to do my best to answer these questions live.

Twitter Blast: A collection of book quotes sent out via Twitter.  Please RT the heck out of those. 🙂

Book Review:  Just that, a review of Dissolution of Peace

Author Interview: An interview with me, posted on their blog.

Guest Post: This is a post I write for their blog, as a guest.

Tour Dates and Locations:

8th April – Book Feature at Peace from Pieces

9th April – Twitter View with OB Book Tours

10th April – Twitter Blast with OB Book Tours

11th April – Author Interview at Mommy Adventures

12th April – Guest Post at The Bunny’s Review

13th April – Twitter Blast with OB Book Tours

14th April – Book Feature & Author Interview at The Reading Cat

15th April – Guest Post at Blog-A-Licious Authors 

16th April – Book Feature & Author Interview at Author’s Friend

17th April – Guest Post at Kindle Nook Books

18th April – Book Feature at Paws on Books

19th April – Guest Post & Book Feature at Anya Breton‘s blog

20th April – Book Feature at Book Professor

21st April – Author Interview & Book Feature at Michael R McDuffee‘s blog

22nd April – Guest Post at Books Are Magic

23rd April – Author Interview & Book Review at Pages 2 Pages

24th April – Guest Post  at Disincentive Reviews

25th April – Book Feature at Book Professor

26th April – Guest Post at Quality Reads

27th April – Author Interview at Fantasy Books

28th April – Book Feature at eInk Reviews

29th April – Book Feature at My Love for Books

30th April -Book Feature at Brainy Reads

1st May – Book Feature at Pages to Chapters

2nd May – Book Feature at Living for Books

3rd May – Orangeberry Pick of the Week & Sidebar

3rd May – Guest Post, Author Interview & Book Feature at Talisman Book Publishing

4th May – Book Feature at Gentleman Reads

5th May – Book Feature at Working For Books

6th May – Book Feature at My Love for Books

7th May – Book Feature at Aspiring Book Reviews

8th May – Book Feature at Reading My Addiction

9th May – Book Feature at Imagination in Books

10th May – Orangeberry Book of the Day – Gentleman Reads – Excerpt /

11th May – Author Interview at Up In Smoke

12th May – Guest Post at Richard Stephenson‘s blog

13th May – End of Tour Celebration post! at Flores Factor.

Blog Tour Giveaway!

This book tour will include the largest giveaway I’ve done to date.  There will be some great prizes including: Signed Paperbacks, Free Paperbacks, Free eBooks, and an Amazon Gift card.  This is hosted by Rafflecopter and there are multiple ways to enter.  The giveaway will end on May 19th.  Check back with the giveaway often because as more blogs post, more entries will be possible.  In fact, you get five entries just by entering this GIVEAWAY CODE: “E.S.S. Australia”

You can find the Giveaway on my Facebook page: CLICK HERE FOR A DIRECT LINK

I can’t wait to see you all on the tour!

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Spotlight on Dissolution of Peace

The folks over at Celebrating Authors have done a Spotlight on Dissolution of Peace.  You can check it out here: LINK.  As you usual please show your support by letting them know you saw my spotlight, what you thought of it, and any other comments.

Celebrating Authors is a great website dedicated to spotlighting authors and trying to unite them with readers.  I think they are a great site, and I follow them on Twitter and Facebook.  Check out their Facebook Page, Facebook Group, and Twitter page too.

 

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Second Review of Dissolution of Peace

“I left my soft chair and became a love-crossed, beautiful captain of a starship”

My Second book review is up.  That is two in two days!  This one comes from SciFi Book Review.   Please take a moment to follow Sheron, the reviewer, on Twitter and Facebook by clicking those links.  And of course, please leave a positive comment on the review.
SciFi Book Review’s post on Dissolution of Peace

Dissolution of Peace is available on Kindle and in Paperback on Amazon.com

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First Review of Dissolution of Peace!

“Tension. Betrayal. Love. Lust. Politics. Action. This story has it all.”

I want to take a moment to thank Fiction writer Robert D. Marion for doing a review of Dissolution of Peace.  Please take a moment to follow him on Twitter and Facebook by clicking those links.  And of course, please leave a positive comment on the review.

Robert D. Marion’s review of Dissolution of Peace

Dissolution of Peace is available on Kindle and in Paperback on Amazon.com

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Dissolution of Peace – Updates, Pre-Order, Giveaways, and more

As Dissolution of Peace gets closer and closer to being released, I find myself with an odd mixture of pride, fear, and anticipation.  But all the hard work is worth something in the end.  As I see the finished project coming along, I can’t help but be happy to see so much work coming together for this project.

UPDATES

I wrote my acknowledgements section the other day.  It is certainly an optional part of a novel.  I’ve read plenty of novels that don’t have one.  But with this being by first novel, I had to write one.  I always enjoy reading other authors’ acknowledgements, and it only felt right that I put one in.  It came from my heart, so hopefully it doesn’t come across as too much.  Either way, I am happy to thank those people that helped me get this book together.

I dedicated the book to my three boys.  They are a huge part of why I followed this dream all the way to the end.  I already know who I’ll be dedicating my second novel to.

The Official Book Trailer is getting a lot more views than I expected, considering how little I have shared it.  So I assume that must mean a few of you have shared it.  Thank you.  So far those who have talked to me about it, like it.  Please make sure to hit that thumbs up button and leave a comment if you enjoyed it.

PRE-ORDER

The good news is that you don’t have to wait until October 16th to order your copy of Dissolution of Peace.  You can pre-order online right now.   Best of all you will save 25-50% off the list price.  But, this will only last during the pre-sale period.  I’ll also be signing all pre-order copies of my book.  You will see I have added a “Buy” tab to this site.  This will be a place to buy copies of my book.  If you don’t follow me on Twitter or Facebook, you should.  I’ll be sharing discount codes with my followers there through out the pre-sale period.  You can order here: LINK

GIVEAWAYS

I also have two giveaways starting:

First, if you visit my Facebook Page, and click on the giveaway icon (see the picture right).  You can enter into a raffle giving away one signed copy of my book.  The number of raffle entries you have is based on the tasks you chose to complete.  If you complete them all, you can be entered twenty times.  That raffle ends on November 1st (12:01am Eastern), so hurry to get your entries in now.  If a lot of people enter this raffle, I’m sure to do another one.  Oh, and you’ll want this giveaway code: Carlson.  It is worth one entry into the raffle.  Enter the Raffle here: LINK

The second giveaway is on Goodreads.  This one runs until November 30th.  As of writing this post, it is still awaiting approval from Goodreads administrative staff.  So if the link doesn’t work, please try again.  Enter the Goodreads Giveaway here: LINK

Another reason to follow me on Twitter or Facebook is because I will likely be announcing more giveaways on there as soon as I come up with more idea.

ATTENTION BOOK REVIEWERS

If you write book reviews on your blog/website or magazine, or know someone who does, get in touch with me.  This is another great way to get a free copy of the Kindle version of my book.  I will not pay for a review.  So if you charge for your reviews, I’ll pass.  You can go to the contact me section to contact me about a book review.  Just let me know a little about your site, and send me a link.

INTERVIEWS AND EVENTS

If you would like to interview me about my book, and other topics, you can contact me.  I’ll be happy to schedule something with you.  I’m open for newspapers, blogs, journals, magazines, Television, Radio, Podcasts, and I’m sure many other types of interviews.

If you own a Bookstore, you can contact me for a book signing.  I am already working on scheduling a couple of them to be announced soon.

PLUGGING AWAY

I want to thank everyone who is helping, and I am sure about to help, plug my book.  I really appreciate the word of mouth advertising.  I’ll keep everyone updated as the book releases.

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Is Anybody Out There?

Marketing for Writers

Over this last week, Plasma Frequency announced a 50% off sale on all advertising.  For as little as $9.50, anyone could have advertised in a magazine with a worldwide audience.  Exactly zero people took the offer.  An offer that was presented to many self published and traditional published authors.  It was also presented to several independent publishers.  I was truly stunned by it.  I couldn’t believe that not one person took this offer.  But, as I thought about it.  I am not so sure it is really that shocking of a thing.

Many authors think that they can put their novel on Amazon.com, and it will simply fly right off the shelves.  Maybe a few hundred Twitter and Facebook posts, and BAM!  Instant success.  Who knows maybe that has even worked for a few authors.  But if it has, I’ve not heard of it.  I’m down playing the value of Social Media in your marketing strategy.  It is an important part of it.  But it is just a part of it.  And the only plan many authors have, is to continue to shout out on Facebook, “Buy my book!  Buy it!”  But I speak from experience when I say that soon you will be wondering, Is anybody out there?  Is anyone paying attention to these posts.

Marketing strategy is the key words of the paragraph above.  You need to lay out a plan to get your book noticed.  It should be a detailed plan starting with “pre-promotion”, moving next to “release promotion”, and moving along with “continued promotion.”  You need a balance of promotional strategies in order to make your book successful.

Many of you may be stopping here.  You might be thinking that you don’t need to market your book because you plan to go through a traditional publisher.  You expect that they will handle all the promotional problems for you.  You’d be wrong.  Most of these places have a limited marketing budget.  They will use that money on promoting the books most likely to bring them the most money.  And even if they will be promoting your book, that should only be another part of your own promotional strategy.  You should be doing some marketing of your own.

Marketing Plan, some easy tips.

First, you should start making a marketing plan as soon as you are sure you are ready to see this book published.   For me, as a self publisher, that was as soon as I sent the manuscript to my editor.  Notice I didn’t wait until I had a release date in mind to start planning.  Some may even start thinking of marketing strategies right after they write “The End.”  If you are going the more traditional publishing route, you may wait until you get accepted.  Or you may wait until you know the marketing and promotional ideas of the publisher.  Either way, find a time that is right for you and start planning.  You can always modify the plan, change it, and work to start it later.

Pre-premotion

I’ll start with the first thing.  It is also the most over looked in my opinion.  That is “pre-promotion.”  This is your plan to promote your book before it is released, to create a “buzz” so to speak.  This is likely one of the best ways to get a title to stick in potential readers heads.  You want to get people thinking about, talking about, and perhaps even to preorder (see below).  Here are some things you might put on your Pre-promotion plan:

Mention your book whenever you can.  You may have noticed that I mention, and use as an example, my novel Dissolution of Peace when needed around this blog.  See, I just did it again there.  Most of the time I don’t even realize I did it.  Of course you can over do it.  I like to think that I only mention it when it is applicable to the situation.  I’ve seen some that simply drop the name everywhere all the time, or every blog post they write is about the book in some way.  It just doesn’t work for me.  I tend to stop reading those blogs that are solely devoted to ramming a particular product down my throat.  But I certainly don’t mind, or even notice in most cases, a little self promotion when I am reading a post that has meaning to me.  So if, like me, you blog about writing tips, daily muses, and other topics of interest to people, don’t be afraid to mention it where it applies.

Get some marketing materials together and share them with your followers.  I’ve noticed many of my blog, Twitter, and Facebook followers enjoy a little sneak peak before something goes live.  Marketing materials include cover art, after all that is how readers will recognize you book, it is the brand of your book.  But there are other marketing materials that can come in handy.  For example, my Facebook page has a new cover photo.  That photo pops up every time someone hovers their over my name.  You may make a few different photos to use around the different media platforms.  Another great thing is a book trailer.  There are also book plates, bookmarks, and other items you can get at a low cost and hand out free.

Many of you may be thinking: I’m not good at graphic design or video editing.  You may have already dropped a pretty penny on the cover art.  Book trailers can cost a lot of money.  One self publishing company charges over $1,000 minimum just for a thirty second book trailer.  Bookmarks, post card ads, ect all will cost.  But I challenge you to look around.  First, you might have a friend that will do it for you.  Plasma Spyglass Press’s logo was designed by a friend of mine.  I love it, and it cost me nothing.  Even if you don’t have a friends that can do it, they may know someone who can give you a deal.  A friend of mine recommended my cover artist, and I only paid $35 for it.  I got lucky with the other art, I did it myself.  I even did the book trailer myself.  But, if all else fails you can shop around for businesses that can help you.  Plasma Spyglass Press is thinking of revamping our business plan to include services for the self published author.  One last tip, don’t spend a lot of money on promotional materials or over do it.  Order just what you need.

Book reviews are great.  There are some places that you can pay to have a book review written.  I won’t waste my time or money on those.  You can if you wish, but I won’t.  There are a lot of free review sites out there.  Sites that will only ask for a free copy of your book.  In return they will provide you with an honest review.  Sure, you take the risk of a bad review.  And you may get some even if you don’t ask for reviews.  I put this under pre-marketing because you often have to start setting these things up in advance.  Whether it be through a blog, or a magazine, or through another outlet.  Most are very cooperative and will agree to wait a reasonable amount of time if your release date is coming soon.  ALWAYS send a finished product for review.

Offer a preorder special.  Unfortunately Createspace still won’t allow you the chance to pick a future release date, thus creating a preorder page on Amazon.  There are ways around this though.  First, have people preorder through you.  They can go to your website and preorder.  Offer a better price than the list price.  Perhaps even offer signed copies if you preorder through you.  Then when you release your book you can order that number of copies and ship them out to your new readers.  If you already have an Amazon Partner Store site (or whatever it is called), I understand that there is a way to do a preorder with that.  I am not familiar with it.

Don’t take out advertising before your book has been released.  Unless of course you have preorder information.  Many people will see an ad and click to buy at that moment, making an impulse purchase.  So paying for a advertisement on Facebook, in a magazine, or on any other platform is wasted money unless people can buy.  But, keep in mind a magazine’s production time.  That ad may not be live until after your book is released.  So you may have advertising paid for and drawn up, but it won’t be seen until after your novel is released.

Release Promotion

Release day has come.  Your book is now available to purchase.  The common practice here is to kick it into overdrive.  Either blowing a lot of time and money into marketing the book for a week, or by trying to schedule events around the clock.  I think this comes from the common practice in the typical business world.  Grand Opening sales, Hurry while supplies last, and so on down the line.  Even most traditional publishers will kick in to high gear for a big release and then when that is over, they will kick into high gear for the next author’s release.

I say slow down a second.  First, have a plan in place before release day.  Once again, ramming your book down everyone’s throats will not increase sales.  Does that mean you shouldn’t come out of the gate hard and fast?  No, you still want to have a “grand opening” celebration.  Tell the world your book is out now.  Spend the whole day telling them if wish.  But what will you do once you have posted to Facebook, Twitter, and your blog only to find you sold four copies?  This is where you need to expand your marketing plan.  Release Promotion should last several months or more.

Continue to try to find those book review outlets.  Talk to fellow writers and check out the magazines for your genre.  Contact them and still arrange for reviews.  The more you get the more potential readers you reach.

Look around for those local book stores.  They often love to have local writers come out and have a book signing.  They may even wish to carry your book on their shelves.  Some may want a small portion of sales.  Others may buy a bulk amount of your books for a near wholesale price and just keep whatever they sell them for.  Others may just like the idea of bringing customers into their store and won’t care that you sell your books there.  But either way, you need to work that out with them.  Believe it or not the local book store isn’t dead.  And these type of events are what keeps them going strong.

Book signings don’t have to just take place at book stores either.  Maybe you get a table at the local street fair.  Or maybe your local library would be interested.  Be creative, readers attend a lot of different events.  If you do think about renting tables at a fair or event, consider sharing the table with other local writers and splitting the cost.  For one, a fan of one local writer may see your book on the same table and check it out.  It will allow you to draw a bigger crowd while reducing your cost.  Plus you fill a table with different books, rather than a big table with just a stack of your one book.

Write a press release.  Local newspapers, magazines, and even local blogs love a story about a local resident doing well.  You can even tie a press release with a book signing event you are having.  Writing an engaging press release is a whole different ball game than writing a novel.  So I strongly suggest you read up on how to write a good release.  There are a lot of sites that will help you with a simple Google search.  Once you have a good press release, send it out to every newspaper, magazine, and blog in or about your local area.  Of course if you are in a smaller town you stand a better chance of being in that paper rather than the paper of a large metropolitan area.  But it doesn’t hurt to try.

Make yourself available for interviews and other engagements.  But also don’t be afraid to ask people either.  If your local library is having a local writers event, don’t be afraid to ask somebody if you can join.  You never know when the newspaper, local TV stations, or magazines might call and ask you if you would mind discussing your new book.  But rather than just waiting for them to call, be proactive and find them.  Press releases is one way.  But there are plenty of other ways to reach out.  Don’t be afraid to ask friends of friends to help.

Advertising.  It doesn’t have to cost as much as you think.  As I mentioned above, my magazine charges very little.  We even offer a discount for multiple issues and a discount for self published authors.  We design the ad at no extra charge too.  You will find that this is common with many markets.  Of course if you want to put an advertisement in Fantasy & Science Fiction, expect to pay a good price.  But there are a lot of markets out there that survive solely on advertising and don’t expect a lot for it.  You can even use social media ads to help you out.  These are effective at targeting an audience suited for your book.  The price is often adjustable based on your monthly budget.  Talk to your friends too.  See if they will put an advertisement on their website or blog.

The key with advertising is knowing your target audience.  An ad for my novel in Better Homes and Gardens probably won’t bring me a lot of sales.  But an advertisement in a science fiction publication will likely attract readers.  But, I might not want to put an ad in a hard science fiction magazine because that is not my target audience either.  The best thing you can do is find out the publication’s (or website’s) target audience.  If it matches yours then go for it.

Promotional offers.  Have special offers where you can.  You may have a discount or you may put two of your novels together for a package price.  I understand there are limits to this.  Clearly you want to make money of the sale, to some degree.  But everyone likes to feel like they got a deal too.

Continued Promotion

Your book has been out now for a little while now.  You may have had a huge influx of sales, or you may have had a steady stream of sales.  But after the first few months, we authors have a habit of moving on to our next project.  After all we didn’t stop writing because our latest novel was released.  But you can’t stop promotions now.  You may have scaled back, but don’t stop.

You may have ran a number of ads for your novel on release, but now you may want to scale it back to one ad.  But remember to figure out what ad worked the best for you.  Maybe change up the artwork to get a fresh look.  But keep something running to get peoples attention.  Unless everyone has bought your book, there are still potential readers out there that may not have heard of your book yet.

Still schedule those book signings.  Maybe even spend one day on your next vacation (assuming you get vacations) signing books at the local bookstore of your vacation destination.  You may not do an event every weekend but still keep the options open.

Cross promotion is excellent.  When you are out promoting the next newest book, don’t forget to bring some copies of your other works.  I’m surprised how often I see writers with six novels out, but they only have the one novel with them when they buy that table at the fair.  Tell people about all your books when you are out promoting the newest one.  Don’t forget to mention your other books in your newest book.  You see this all the time in novels: Other works by..

Selling your books is the same as a business

If you are selling your books you are in business, your business is writing and selling your books.  You will not make money by approving the proof and then sitting on you butt and waiting for the cash to roll in.  You have to get out there and let people know about your book.  You don’t have to spend a lot.  But expect to spend something.  Even a free book review will cost you a copy of your book.  The more you spend advertising won’t necessarily bring you more sales.  But spending your money wisely will get you more readers.  You can spend $50 a month wisely and get 20 times more readers than the person that throws away $1,000.

The point is simple.  You need a plan in place.  Every good business has a marketing plan and budget.  Your book needs to have the same thing.  The plan is fluid and you change it as you find out what works and what doesn’t.  But you must have a road map.  Hopefully I’ve provided you with some powerful tips.  Now go make your plan and get that book sold.

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Updates: July 2012

July has been another busy month for me and I got a lot of things going on that needs updating.  Today I think I’ll start with the personal stuff.

I’ve decided to make my second run for Vacaville City Council.  I ran in 2010.  Though I didn’t win, I felt like I put a good run together.  Now, before you all un-follow my blog, understand I won’t be talking much about that on here.  This is my writing page.  If you care to know more about my campaign you can visit www.electflores4.com or flow my twitter account @electflores4.  I may make mention of it again but my focus on this blog is my writing.

Plasma Frequency Magazine Issue 1 Out Now!

On the topic of writing, I am happy to say the Issue 1 of Plasma Frequency Magazine is out now.  You can download a free copy or purchase the print version by visiting the website.  We have stories from O’Neil De Noux, Michael Andre-Driussi, Nyki Blatchley, Gary Cuba, John H. Dromey, Michael Hodges, Spencer Koelle, Greg Leunig, and James Valvis.  We also have art from Tais Teng, Richard H. Fay, and Laura Givens.  In this issue we reviewed To Die a Stranger by Jilly Paddock.  We also have some great advertisers.  My advertisers are what pay for the magazine.  They are how I am able to pay these authors and artists for their work.  Our Issue Sponsor was our parent company Plasma Spyglass Press.  We also had Author Robert S. Wilson advertising his excellent book Shining in Crimson.  Author Martin Vavpotic advertised his Steampunk novella Clockworks Warrior.  Nightscape Press had their newest release Worlds Collider: A Shared World Anthology advertised in our magazine.  I might add that Worlds Collider is rapidly climbing the  US Amazon Rankings.  Last but not least, Artkitty.net and Senior Beauty Consultant Alica Howell advertised in Issue 1.

Everyone from the authors, the artists, and the advertisers deserve a huge thank you.  Plasma Frequency Issue 1 is racking up the downloads.  I am even more pleased to say that people are purchasing the print copy almost as fast.  It is really great to see that people still appreciate the print edition.  I don’t make any money off the sales of the print issue, the cost covers the cost of the printing service. A big thanks go to my fellow editors.  My wife Amy Flores and my friend Lara G. Carroll have been great at helping me get this off the ground.

If you go check out Issue 1, I highly recommend you get a print copy.  But if you can’t afford the print issue or just want a sample of it.  Download the PDF.  The PDF copy is the closest representation of the print edition.  The Kindle and ePub versions had to be dramatically modified to work of those devices.  But they are handy if you’d like to take the issue along on your eReader.  Since it is free, I suggest you download both and eReader and a PDF version.

We’ve already accepted the stories for Issue 2.  We are working on Artists and have already began reading for Issue 3.  It is a never ending cycle.

My own writings:

I have good news.  My editor has told me that he will have the edits to me for Dissolution of Peace.  He has told me no later than Friday (though I hope he has them to me today as planned).  I have to admit I am starting to feel nervous about what he has to say.  This novel, these characters, and the story they have to say is very important to me.  Every character I create holds a special place in my heart, but these characters are the first I have put together.  My hope is my readers will love them as much as I do.  But, that may be a standard that is set to high.  There is a sequel planned, should my readers like it.

Yesterday I took a little breather from my writing and played around with my picture editor.  I still don’t have cover art so, I put together a little teaser for you guys in the form of part of the uniform my main characters wear. It isn’t top notch, but it was just a little something fun for you to see something from the novel.

Two of the Main Character are Officers with the Earth Security Forces.  When the world united under one government, the Earth Security Forces was put in place as the world’s sole law enforcement agency.  They police cities, military bases, protect dignitaries, and keep the world in order.  Corporal Micheal Carlson and Officer Janice Kanter are two of those Security Forces Officers.

My other writings are also going well.  My next novel is well on its way, nearly half finished now.  My short stories are still making their way around.  And everything else is going well on that front.  My time is always limited with all these projects.  But I enjoy the work I do.

I hope your own projects are moving along nicely.  Until next time.

 

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Updates: February 2012

A lot has gone on since I wrote my January Updates in the first part of January.  There are new announcements and progress reports to share.  Let’s get started, shall we.

On February 5th, I finished the first draft of my still untitled novel.  It game is at just over 67,000 words and only took forty seven days start to finish.  As I mentioned before, I didn’t write everyday.  Life gets in the way sometimes.  So, it took 21 days of writing.  I am pleased to be finished, but now the real work starts.  There are many other steps ahead and I will probably start the self editing in March.

I did write a January short story.  I put it out for critiques and the overwhelming response is that it seems unfinished.  I originally wrote it with a quick little idea, thinking a flash piece.  But it seems it needs some expanding.  The problem is, I am not sure where I will go from here.  We will see.

My other two short stories are still out with various markets.  I hope to hear back on both of them soon.  Of course I will still announce their sales on Twitter and Facebook.

Daddy is Tired,  the children’s picture book, is still waiting on the illustrator.  So, unfortunately there is no cover art to show you yet.  I also don’t think a March release will happen either.  The lead time from the publisher is lengthy.  So, perhaps April.  The illustrator has told me she will be staying up late tomorrow and hopes to finish then.  Official release dates will be announced as soon as I have them.

I’ve done a lot of reading since I finished Shining in Crimson by Robert S. Wilson.  I read Shadows in Flight by Orson Scott Card and The NanoTech Murders by Lee Gimenez (review here).  Right now I am reading I, Robot by Isaac Asimov.  I know it is amazing that I have not read this book yet, not sure why I never got to it but I am reading it now.  Once I finish that, I will have to head back to the book store.

I’m planning a move any day now.  I plan to move back to Vacaville, my hometown here in California.  I’m living just up the road in a neighboring city right now.  We moved here for cheaper rent, but we miss home (even with it being so close) and we hope to move before March 1st.  But, that may not be possible.  It all depends on if we hear back from the applications we have put in.

Well, that’s the updates for February.  We’ll have to touch base on these again in March.  Hopefully then I will have release dates and other fun stuff to share.

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Book Review: The Nanotech Murders

Cover art by Deron Douglas

From the Back Cover:

The year is 2071 and there’s a serial killer loose in Atlanta.  Lieutenant Jak Decker, a homicide cop, is on the case but is getting nowhere.  As the body count mounts, his boss assigns him a partner, the smart and beautiful Detective Cassandra Smith.  Decker, a tough, wisecracking loner, doesn’t want a partner, especially when he finds out she’s an android.

 
The Nanotech Murders by Lee Gimenez (Double Dragon Publishing) was added to my ‘to read’ list because the topic of future police work appeals to me.  I felt it promised to show me another author’s take on the future of police work.

I spent a lot of my college years studying Law Enforcement.  It had been an eventual career goal for me at one point.  So when I read or watch fiction involving police work, I tend to be extra critical.  I tend to notice unbelievable situations, reactions, and characters.

Unlike others I have know, I am able to recognize that police fiction has to be dramatized because in general the job has a lot of very boring moments.  No one would read a book about a cop who pulls over traffic violator for eight hours, maybe handles a domestic quarrel or two, then goes home and goes to bed.

Trust me, I am not down playing the daily duties of our police, they regularly put their lives on the line.  They often have to go from boring to complete terror in seconds.  If fact, that is exactly whey we love Police fiction.  It takes that terror and puts it into a believable scenario so we can watch police officers become the heroes we know them to truly be.

It is 2071 in Atlanta, and the police are dealing with a serial killer.  They have almost nothing to go on and the number of victims are rising.  To make matters worse the Captain is putting a lot of pressure on Detective Jak Decker to solve the case before the media gets wind of it.

Jak’s boss feels he needs a partner and forces Cassandra on him.  As you read this story Jak and Cassandra  find themselves neck deep in a case that may be more then they can handle.  Every time they pull a small thread, their word unravels even more.   They must struggle to solve this case before it destroys everything they have worked for.

Jak is you stereo-typical detective:  A drunk with a troubled marriage, who doesn’t play by the rules and often goes rogue from his orders.  It’s pretty much all thrown at you in the opening scene, and it was a bit troublesome for me to take.  But, Gimenez quickly breaths life in Jak and despite the stereo-types, I quickly found myself drawn in by Jak’s character.  I really wanted to see him succeed.

The character I most identified with was Cassandra Smith, the CS android unit that represents the best android technology has to offer.  Every scene and chapter in her point of view was enjoyable to read.  She is struggling to understand police work beyond the programing she has.  The relationship that Cass and Jak develop through the novel was one of the very enjoyable plot threads of the novel.

Gimenez writes a thoughtful thriller that applies subtle twists and turns to the plot.  It is a fresh take on the thriller with multiple entertaining plot threads that work well to complete an overall story that was fun to read.  I don’t think there was one point in the novel where I thought, I saw that coming.

The action scenes are written well.  They provide you with an intense feeling as if you are actually involved in these scenes yourself.  There are plenty of gun fights in the novel, but they don’t ever become boring or predictable.   Each time a character was involved in something life threatening you got the real sense that they could lose everything trying to solve this crime.

As I mentioned above, I am very quick to spot the mistakes in Police stories, the unrealistic descriptions of events.  This story has some of those.  None of this was distracting to the story.  I never felt like yelling:  Oh come on!  That’s impossible!   

So overall this is a great future cop thriller, that is believable and an entertaining read.  Gimenez does everything right with this one.  He takes believable cops, and shows them to be the heroes we all know them to be.  The Nanotech Murders is a must read for anyone who enjoys Science Fiction, Thrillers, and/or Police fiction.  Gimenez does a great job telling a blockbuster tale here.  One that is fun to read, has believable characters, a strong plot, and is just plain entertaining.  It is easily a four out of five.  I strongly recommend you pick up a copy.  I know I will be adding some other Gimenez titles to my ‘to read’ list.

(You can purchase The Nanotech Murders in paperback or for your Kindle on Amazon.com here.  It is also availble in paperback and Nook at Barnes and Noble here.)

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