Sink or Swim, but be Swept Out to Sea
The day after I announced that I would be working with the folks at SciFan Magazine, they announced they were shutting down. It was a shock to me, they didn’t warn me it was coming. It just sort of happened. But, when a magazine shuts down, that seems to be the case. One day they’re there, the next day they can be gone.
Magazine publishing is very much a sink or swim business and, as my headline states, you are swept out to sea. Not only are you trying to swim, you are getting hit by wave after wave. Money problems, competitive market, unexpected expenses, standing out in the crowd, being discovered; wave after wave hits. To get above the waves you need a boat. And building a boat while you are trying to keep your head above water just doesn’t work out often.
Plasma Frequency was very successful as a semi-pro publication. We were on the low end of that “semi-pro” pay rate, but we attracted great authors and put out great stories. We tried to be innovative in the way we communicated with authors, and we attracted good people to our editorial staff. And then a huge wave of financial woes hit us. We’d just patched the raft we’d created when the next one hit. And we sunk.
I spiraled down into a depression and there was no recovery for me until very recently. But even through my worst times, I missed doing it. And now I find myself strongly considering publishing again. But this time, I’m trying to build the boat before shoving off into the sea. I am taking the things I’ve learned from Plasma Frequency, and I am going to apply them to the design.
Plasma Frequency is not returning, I’ll make that clear. That boat sank and it is time to move forward. I also must be clear that I could very well decide this boat isn’t seaworthy and not pursue this any further. But, I can say that I am getting very close to testing the waters and I am eager to see if it is possible to happen again.